Monday, October 27, 2008

Share Don't Compare - Joint Ventures


Have you ever heard of a term called “healthy competition”? Competition can be a driving force when used properly. For instance, when two or more WAHMs get together and see who can sell the most product in a month or who can make the most customer follow-up calls in an hour can be fun. Having that competition going can give you something to work for and you may end up accomplishing more than you would have otherwise.

However, things can turn unhealthy when you start comparing yourself to your WAHM friends. If you have you ever found yourself thinking “Gee, Sally is so successful. I wish I was more like Sally. My life would be perfect if I could be like Sally.” You are comparing yourself to others. It may seem like human instinct – but do not fall into the trap!

You need to be proud of who you are and what you've accomplished. You do not have Sally’s life – she may have older children and eight hours a day to work on her business whereas you have a newborn and a toddler and only a few hours a day to work. It is important to set realistic goals. Remember the old saying “Rome wasn’t built in a day?” It applies to your business as well! And who knows if Sally is really as successful as she "seems"? Maybe she is saying she is more successful than she actually is. Sally may actually be comparing herself to you!

It is normal to wonder if your business is going as it should be, or if you are making as much as you could be. Seek out advice from someone who has been where you are now. They can offer an honest opinion and can tell you what they did to achieve their success. Remember to use their advice as a guideline. You need to set your own deadline. It doesn’t matter if it takes you a bit longer to achieve your goals. Building a successful business is not a race – it is a marathon! By working consistently on your business, you will achieve your goals.

So instead of comparing yourself to Sally you could form a “joint venture” with her and create a way for you to promote your services together. You will both share in the work and the profits. For instance, maybe you are an expert in affiliate marketing and you have a WAHM friend who loves to write. You two can team up on an e-book about affiliate marketing! Or perhaps you have a friend who is awesome at creating podcasts, have her interview you about affiliate marketing and the two of you can sell the mp3. The choices are limitless!

If you have an idea about something you would like to create but do not know anyone to team up with, start researching people that have the skills you need. Send them an email and let them know you like their work and might like to team up. You can also ask for recommendations from WAHMs you already know or put up a post on a message board about what you would like to accomplish.

Whatever method you choose to find potential co-workers, interview several people before you make any decisions; you want the project to be a success. Look at samples of the work each person has done in the past. You will also want to make sure your personalities do not clash, as you will be spending a lot of time working together. Do not choose someone just because they are your "friend", this is your business.

When you find someone you are interested in working with, make sure you both understand how the work will be divided, when the deadlines will be for each step of the project, how you are going to sell your product and how the profits will be divided.

Keep looking for other joint venture opportunities as they are win-win situations – you can offer a new product or service to your current customers and the new product can also bring you a whole slew of new customers!

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